Luxury watch entrepreneur, commentator and celebrity collection roaster, Nico Leonard is the first signing to Abbotswood’s new Creator division. We couldn’t have gone much bigger or louder with a launch personality.

Nico’s 2.1 million YouTube subscribers appreciate his sideways approach to life. A renegade attitude and strong opinions that are always on point, Nico’s boisterous sense of humour and cheeky grin make it all okay. 

Now, that mischievous, passionate approach is about to hit the golf course. Nico shares the same obsession for the game with everyone who plays it. Frustration at its difficultly, nerdish fascination with equipment details and the holy grail search for that one tip, move, swing thought or putting hack that will unlock 40+ points every weekend. With a rare Patek Philippe on one wrist and a GPS golf watch on the other, tee time takes on a whole new meaning. Welcome to the club, Nico.